I’ve just finished a module as part of my Graphics course entitled ‘The Consumer’.
The idea was to create a challenger brand from scratch or adapt an existing brand into one. It could be any product, any service. Just so long as, you know… it was good.
The project was based around group work, and myself along with 5 others decided to create our our own popcorn company that would not only challenge the popcorn market leaders but the snack industry in general.
Our final company was called “head in the clouds”
heres a selection of some of the work i produced individually
